Embrace Acquires Downtown Crossing Buildings for New Civic and Cultural Hub
OUR VOICE
Embrace Boston
The Fine Print: Why the arts are essential to our society
From The Embrace monument to festivals such as Embrace Massó ¡Con Salsa!, our work emphasizes the larger role of culture in public life, one that extends beyond entertainment.
To understand that role, we have to look more closely at the relationship among the arts, our shared stories, and our democratic society in America, which can function only when we all participate together.
Insights
We turned Downtown Crossing into a dance floor for Embrace Massó ¡Con Salsa!
Just down the street from The Embrace monument and our new building in Downtown Crossing, we celebrated 1965 Freedom Plaza Honoree José Massó III and the 51st year of his radio show, ¡Con Salsa!, with the help of legendary orchestra El Gran Combo de Puerto Rico.
Embrace Boston
The Fine Print: Addressing the elephant in the room this Hispanic Heritage Month
As we commemorate Hispanic Heritage Month through October 15, Lorna Rivera, Ph.D., of the Gastón Institute for Latino Community Development and Public Policy at the University of Massachusetts Boston urges us to recognize how othering manifests in the context of racial bias in the Latin community—and what we must do to counter it.
Insights
The Downtown I remember, The Downtown we can create
Downtown is the heart of the city. There is a photograph that still circulates across Boston social media of three young men, including Hip-Hop pioneer Rusty Pendleton, standing downtown with a boombox and dressed in the unmistakable uniform of the 1980s Hip-Hop generation. It captures the downtown I remember
Embrace Boston
The Fine Print: More than a block party
“The greatest commandment is to love one another, is to love God and to love your neighbor as you love yourself. And if that’s what we preach, then that’s what we have to live.”
Embrace Boston
The Fine Print: The Black Church’s radical, loving rebellion
“The greatest commandment is to love one another, is to love God and to love your neighbor as you love yourself. And if that’s what we preach, then that’s what we have to live.”
Embrace Massó ¡Con Salsa!
RITMO Y SONIDO BLOCK PARTY
Saturday, September 12, 2026
Get Into Some Good Trouble.
Real stories. Bold voices. Unapologetic truth.
Good Trouble, co-produced with NBC10 Boston, captures the human side of change. Through raw, intimate conversations, we explore the lives, struggles, and triumphs of the people shaping our city’s future — one story at a time.
Pull up a chair. The conversation’s just getting started.
Stories you’ll feel. Voices you’ll remember.
Mi Gente invites you into the stories of Boston’s Latinx community. Whether you’re from the block or brand new to the barrio, this is where you’ll meet the people and ideas making our city vibrant.
